Scale Smarter With Our Calls

Real Inbounds with consumer intent.

About Us

IDG is a performance marketing agency that delivers compliant, consumer-initiated traffic for multiple verticals.

We believe in the products and industries we serve because we’re also their customers and consumers. Since 2014 IDG has established itself amongst the very few to produce its own media across multiple channels, using the latest data analytics together with consumer sentiment to drive needed volumes and quality intent that’s most conducive for consumers visiting our sites, landing pages, and media creatives.

Our Core Values

We live them each day, incorporating their meaning in our day-to-day activities, challenging one another and our strategic partners to execute to their resolve each and every day.

We challenge the status quo for solving consumer needs with open and transparent reporting, communication style, and ongoing survey work.

Approach

In-House Media Team

Our media rock stars churn and grind through multichannel advertising strategies solely focused on the marriage between intent, qualifications, need, product, event, and consumer experience.

Consumer Experience

User experience (UX) is the new norm, and our services, data science, and back-end analytics are challenged with whether or not consumers are drawn to or away from the advertising and intent needed.

Hands-on Leadership

We talk the talk and walk the walk. With a strong foundation in marketing, advertising, technology, and data science, our team executes needed goals as well as openly debates the latest trends and consumer needs.

Verticals We Specialize In

During Open Enrollment and other times, we focus on consumers looking for the “right” plan. This includes U65, ACA, calls and transfers. Our traffic encompasses both English and Spanish audiences, for individuals and for as families.

ACA/U65

We help to clarify various plans for Medicare Advantage campaigns. We also communicate all details to our clients, simplifying qualification needs.

Medicare

We work with national brands to offer a number of benefits for individual as well as other needs. From guaranteed issue to guaranteed life, our consumers benefit from having the best data available so that they can make the best personal decisions.